{"id":194672,"date":"2026-02-19T09:59:20","date_gmt":"2026-02-19T15:59:20","guid":{"rendered":"https:\/\/dailycoffeenews.com\/?p=194672"},"modified":"2026-02-19T09:59:21","modified_gmt":"2026-02-19T15:59:21","slug":"spirit-animal-rebrands-to-spirit-origin-opens-honduras-flagship","status":"publish","type":"post","link":"https:\/\/dailycoffeenews.com\/2026\/02\/19\/spirit-animal-rebrands-to-spirit-origin-opens-honduras-flagship\/","title":{"rendered":"Spirit Animal Rebrands to Spirit Origin, Opens Honduras Flagship"},"content":{"rendered":"<div id=\"attachment_194674\" class=\"wp-caption alignnone\" ><a href=\"https:\/\/dailycoffeenews.com\/2026\/02\/19\/spirit-animal-rebrands-to-spirit-origin-opens-honduras-flagship\/spirit-origin-coffee-honduras-1\/\" rel=\"attachment wp-att-194674\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-194674\" src=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-1.jpg\" alt=\"Spirit Origin Coffee Honduras 1\" width=\"1240\" height=\"827\" srcset=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-1.jpg 1240w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-1-300x200.jpg 300w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-1-620x414.jpg 620w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-1-150x100.jpg 150w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-1-768x512.jpg 768w\" sizes=\"auto, (max-width: 1240px) 100vw, 1240px\" \/><\/a><p class=\"wp-caption-text\">The new Spirit Origin flagship cafe, roastery and restaurant. Press release photo.<\/p><\/div>\n<p><script async=\"\" defer=\"\" src=\"https:\/\/proxy.beyondwords.io\/npm\/@beyondwords\/player@latest\/dist\/umd.js\" onload=\"new BeyondWords.Player({ target: this, projectId: 50015, contentId: '802fecde-08aa-4cd1-9bf2-23633bf3ec62' })\">\n<\/script>&nbsp;<\/p>\n<p>Honduras-based, globally focused specialty coffee company Spirit Animal Coffee has rebranded to <a href=\"https:\/\/spiritorigincoffee.com\/\">Spirit Origin<\/a> while opening a new flagship retail complex in Roat\u00e1n.<\/p>\n<p>The company unveiled the new 12,000-square-foot location on Feb. 12, describing it as &#8220;Central America&#8217;s largest specialty coffee destination&#8221; that integrates roasting, retailing and fine dining.<\/p>\n<p>The flagship includes a new reservation-only &#8220;Coffee Omakase&#8221; room, where up to 21 guests per two-hour session are led through educational tastings with Spirit Origin baristas and SCA-certified trainers, according to the company. The experience may include tastings of rare coffee varieties and <a href=\"https:\/\/cupofexcellence.org\/\" target=\"_blank\" rel=\"noopener\">Cup of Excellence<\/a> coffees, curated food pairings and learning about coffee farmers and post-harvest processing.<\/p>\n<div id=\"attachment_194675\" class=\"wp-caption alignnone\" ><a href=\"https:\/\/dailycoffeenews.com\/2026\/02\/19\/spirit-animal-rebrands-to-spirit-origin-opens-honduras-flagship\/spirit-origin-coffee-honduras-2\/\" rel=\"attachment wp-att-194675\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-194675\" src=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-2.jpg\" alt=\"Spirit Origin Coffee Honduras 2\" width=\"1240\" height=\"846\" srcset=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-2.jpg 1240w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-2-300x205.jpg 300w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-2-620x423.jpg 620w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-2-150x102.jpg 150w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-Coffee-Honduras-2-768x524.jpg 768w\" sizes=\"auto, (max-width: 1240px) 100vw, 1240px\" \/><\/a><p class=\"wp-caption-text\">The Spirit Origin Omakase Coffee room. Press release photo.<\/p><\/div>\n<p>The facility also includes a new Spirit Origin roastery, a &#8220;luxury specialty coffee shop&#8221; and a full-service restaurant called From the Roots, which &#8220;juxtaposes elevated Honduran gastronomy with specialty coffee-driven recipes and pairings.&#8221;<\/p>\n<p>&nbsp;In an announcement of the new branding and flagship, Spirit Animal Co-Founder and CEO Paul Gromek said, \u201cSpirit Origin represents who we have always been, deeply connected to origin, uncompromising in quality and focused on building a meaningful, transparent coffee experience where coffee itself begins.\u201d<\/p>\n<p>Gromek, who hails from Poland, and native Honduran Kathya Ir\u00edas established Spirit Animal Coffee in 2020, before launching the brand&#8217;s initial cafe in San Pedro Sula in January 2022.<\/p>\n<div id=\"attachment_194673\" class=\"wp-caption alignnone\" ><a href=\"https:\/\/dailycoffeenews.com\/2026\/02\/19\/spirit-animal-rebrands-to-spirit-origin-opens-honduras-flagship\/spirit-origin\/\" rel=\"attachment wp-att-194673\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-194673\" src=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin.png\" alt=\"Spirit Origin\" width=\"1240\" height=\"800\" srcset=\"https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin.png 1240w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-300x194.png 300w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-620x400.png 620w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-150x97.png 150w, https:\/\/dailycoffeenews.com\/wp-content\/uploads\/2026\/02\/Spirit-Origin-768x495.png 768w\" sizes=\"auto, (max-width: 1240px) 100vw, 1240px\" \/><\/a><p class=\"wp-caption-text\">New Spirit Origin logo.<\/p><\/div>\n<p>Under both Spirit Animal and Spirit Origin, the company has maintained messaging focused on capturing more of coffee&#8217;s value in Honduras through premium payments to coffee farmers, vertical integration and roasting at origin.<\/p>\n<p>The company\u2019s e-commerce site is primarily in English and promotes shipping to the U.S. and other international markets.<\/p>\n<hr>\n<p><em>Comments? Questions? News to share?&nbsp;<a href=\"https:\/\/dailycoffeenews.com\/contact\/\" target=\"_blank\" rel=\"noopener\">Contact DCN\u2019s editors here<\/a>. For all the latest coffee industry news,&nbsp;<a href=\"https:\/\/dailycoffeenews.com\/e-news-subscribe\/\" target=\"_blank\" rel=\"noopener\">subscribe to the DCN newsletter<\/a>.&nbsp;<\/em><\/p>\n<div class=\"crp-list-container\"><h3 class=\"crp-list-title\">Related Posts<\/h3><div class=\"crp-list\"><div class=\"crp-list-item crp-list-item-image-none\"><div class=\"crp-list-item-title\"><a href=\"https:\/\/dailycoffeenews.com\/2025\/12\/31\/cup-of-excellence-coming-to-11-countries-in-2026\/\" target=\"_blank\">Cup of Excellence Coming to 11 Countries in 2026<\/a><\/div><\/div><div class=\"crp-list-item crp-list-item-image-none\"><div class=\"crp-list-item-title\"><a href=\"https:\/\/dailycoffeenews.com\/2026\/02\/05\/report-sustainability-must-be-embedded-into-core-buying-practices-to-drive-change\/\" target=\"_blank\">Report: Sustainability Must Be Embedded Into Core Buying Practices to Drive Change<\/a><\/div><\/div><div class=\"crp-list-item crp-list-item-image-none\"><div class=\"crp-list-item-title\"><a href=\"https:\/\/dailycoffeenews.com\/2024\/10\/03\/starbucks-expands-research-focused-coffee-farm-operations\/\" target=\"_blank\">Starbucks Expands Research-Focused Coffee Farm Operations<\/a><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; Honduras-based, globally focused specialty coffee company Spirit Animal Coffee has rebranded to Spirit Origin while opening a new flagship retail complex in Roat\u00e1n. The company unveiled the new 12,000-square-foot&#8230;<\/p>\n","protected":false},"author":103,"featured_media":194675,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"ngg_post_thumbnail":0,"footnotes":""},"categories":[58320894,58320753,58320902,58320904,58320889,58320891,58320893,16166,58320124,9038],"tags":[58349931,58349930,58320309,58349928,58349927,58349929,58335574,58349926,58349925,58328167],"class_list":["post-194672","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-operations","category-central-america","category-craftoperations","category-large-roasteries","category-cafesretail","category-roasteries-marketing-2","category-openings-cafe","category-coffee-beans","category-cafe","category-coffee-roasting","tag-coffee-omakase","tag-from-the-roots","tag-honduras","tag-kathya-irias","tag-paul-gromek","tag-roatan","tag-san-pedro-sula","tag-spirit-animal-coffee","tag-spirit-origin","tag-vertical-integration"],"acf":[],"yoast_head":"<!-- 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